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Articles by Michael Lascelle
Issue / Date
Article
September/October 2007
Spring Stategies
October-November-2011
Win Customers Back
October-November 2010
A Clean Sweep
Aug/Sep 09
Adjusting to Market Changes
August-September 2012
The Right Plant for the Right Person
August-September 2011
How Can You Go Green?
August September 2010
Throwing a Can’t-Miss Event
August/September 2008
Reclaim the Fall Season: Eight ways to get your customers planting
June/July 2009
Coping With Co-Workers
July/August 2007
Rethinking Autumn Sales
June 2008
The Discount Bin: Does it really work?
June 2012
The Easy Way to Sell
June 2011
Keeping Things Fresh
June 2010
It’s All Gone to Pots
May/June 2006
The Challenges of Running a Split Retail/Wholesale Nursery
May/June 2005
Marketing Aquatic Plants
May/June 2007
A Candid Look at the Competition
March April 2009
Thriving in the Green Revolution
November/December 2006
A Guide to Organic Pesticides
September/October 2006
Marketing Ornamental Grasses
March-April 2012
Brave New World
March/April 2005
Culture and the Workplace
March/April 2007
Marketing Shade Trees
March/April 2008
Hot Plant Picks 2008: Seasonal trends in plant sales
March-April-2011
Connecting With Customers
January/February 2008
Schooling Your Customers
January-February-2012
A Peek at the Plants of 2012
January/February 2011
New and Nearly New for 2011
October/November 2008
Inventory 101
October-November 2012
Tapping into the Garden Room Trend
1/28/2007
Know Your Business
January/February 2005
Halting Sudden Oak Death
January/February 2009
In-House Garden Design