 July 22, 2011 - International retail consultant John Stanley has
his roots in garden centres - he started working with nurseries and
garden centers and branched out to the general retail world. He now
brings insights and perspectives from these other markets to help garden
centres compete with the other lifestyle choices their customers face
when looking to spend their leisure dollars.
John offers helpful direction for:
* Selecting a location
* Obtaining financing for construction and remodeling
* Selecting store fixtures
* Arranging traffic flow in your centre
* Creating an effective signage plan
* Hiring qualified team members
* Making the sales and add-on selling
* Benchmarking your business
* Doing business on the Web
* Opening a coffee shop in your garden centre
Whether you want to open up a brand new garden centre, remodel or
relocate an existing one, or are just looking to do what you do a little
better, John Stanley will help you get the most from your business.
For more information or to purchase this book, visit the Canadian Garden Centre & Nursery bookstore.
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