Retailing

Creating a 'shop centric' experience
Aug. 30, 2010 - The changes in retailing seem to be happening at a faster pass than ever. Keeping up can be a real challenge. A new word seems to be creeping into the retail vocabulary - shop centric.

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Can small businesses harness that Old Spice magic?
Aug. 26, 2010 - Last month you couldn’t go anywhere without hearing about Old Spice ads. Is this marketing something your shop should tackle? Before deciding to go all in with a viral campaign it is important to be aware of some of the risks and pitfalls. The Globe and Mail reports. | READ MORE

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Canadian and U.S. shoppers differ
Aug. 25, 2010 - A groundbreaking national study reveals considerable differences in shopping behaviours north and south of the border.

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Turning your business into a good time
July 9, 2010 - Seek hidden opportunities for promoting yourself by tapping into events that companies have for their employees or clients. The Globe and Mail reports. | READ MORE

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Brands that use Twitter win real-life followers
June 28, 2010 - Brands that use microblogging sites like Twitter to provide real-time responses to the public are winning a higher degree of trust from consumers, according to a study by a leading public relations firm. The National Post reports. | READ MORE

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If you went out of business, who would care?
June 25, 2010 - If your company went out of business tomorrow, would anybody really miss you and why? Think about it for a moment. Why might a company be missed? The Harvard Business Review reports. | READ MORE

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Canadians prefer status quo on shopping hours
June 23, 2010 - Store hours in Canada are regulated by each province with restrictions on both hours and days of operation. But in an ever increasing 24/7 society, are store-hour restrictions still desirable?  To help answer this question a special consumer study was conducted for the International Council of Shopping Centers (ICSC) by Acrobat Research.

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6 ways to create a memorable experience
June 22, 2010 - It is often the details that customers recall even more than the product they purchased or the service they received. Here's six ways to go above and beyond in customer service. The Globe and Mail reports. | READ MORE

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